RESEARCH WITH Pre-surgical patients
Preparing to go under anesthesia and have surgery is an anxiety-ridden concept for many people, with good reason. At medical technology company, Brainlab, I saw an opportunity to create an educational resource and engage with patients about image-guided surgery. To surface existing questions and resources for health literacy surrounding the surgical procedures, I facilitated a research session with people preparing for either knee or hip surgery. After two days of qualitative research with both individuals and groups, I translated the patient stories into experience maps to socialize internally and identify opportunities to intervene.
We learned that patients were hungry for the kind of information we were sharing with them and it was meaningful for them to be in the same room with others going through the same emotional journey before surgery. The insights helped us set guidelines for our educational resources – ensuring a thorough, clear voice and opportunities for patients to share stories.